The BTC Show 2024—Day 2

Welcome to Day 2 of The BTC Show 2024! Dive into another career-changing day of hair excellence, LIVE from The BTC Show MainStage! 

 

Join us on day 2 of our 3-day livestream and experience the artistry and legendary techniques of some of the industry’s most well-known and iconic brands. Award-winning artists from TRUSS Professional, Ulta Beauty, L’Oréal Professionnel and Reuzel will take the stage to guide you through game-changing techniques to stay ahead in the industry. Education includes pro tips for high-impact, multi-dimensional color, statement blondes and perfecting men’s cuts. 

 

Check out the full schedule below!

 

Monday, August 19: 10:30am CT – 2:45pm CT

 

10:30am – 11:15am CT: TRUSS Professional

Blond Expression: Live Your Best Blond 

Gabriel Samra (@gabrielsamra), Mickey Colón Jr. (@mickeycolonjr), Marina Sellecchia (@colorbymarina), Asilcan Simsek (@asil)

 

11:20am – 12:05pm CT: Ulta Beauty

Artistic Direction

Sonya Dove (@thesonyadove), David Lopez (@davidlopezzz), Michelle O’Connor (@michelleoconnorbeauty ), Sean Godard (@seangodard), Justin Toves-Vincillione (@ahappyjustin), Vernon Francois (@vernonfrancois), Gilad Goldstein (@myguiltycrown), Janelle Eyre (@jeyre.hair)

 

12:05pm – 1:30pm CT: Break

 

1:30pm – 1:55pm CT: L’Oréal Professionnel

Color Placement for Impact

Adina Pignatare (@adina_pignatare), Jack Howard (@jackhowardcolor)

 

2:00pm – 2:45pm CT: Reuzel

Men’s Cutting the Reuzel Way

Bertus Rietveld (@the_bloody_butcher), Leen Bergmann (@schorembarbier)

You Will Learn

TRUSS Professional: Learn how to create iconic TRUSS Professional statement blondes with pro tips for dream results with their Global Ambassadors.

Ulta Beauty: Dive into innovative high-impact, low-effort color trends and learn new-and-now cutting techniques to stay ahead in the ever-evolving world of haircutting.

L’Oréal Professionnel: Decode the latest multi-dimensional color trends and maximize your color placement for maximum impact on any formation.

Reuzel: Master classic styles using the Reuzel approach to cuts that ensures your clients walk out with a perfect cut every time they leave your salon or shop.